Who we are
Local Taxi Near Me (“we”, “us”, “our”) connects riders with licensed private-hire operators across the UK. Contact: bookings@localtaxinearme.co.uk • Tel: 02080508797.
What data we collect
- Booking & quote details: pickup, dropoff, dates/times, passenger name, phone, notes (e.g., flight number).
- Communications: emails, WhatsApp messages, phone call details (time, number).
- Technical: IP address, device/browser info, cookies/analytics (see Cookies Policy).
Why we process data (lawful bases)
- Contract: to provide quotes, confirm bookings, and fulfil rides.
- Legitimate interests: customer support, fraud prevention, service improvement.
- Consent: optional marketing by email/WhatsApp (you can withdraw anytime).
- Legal obligation: record keeping and compliance with licensing/PHV regulations as applicable.
How we use and share data
We use your details to obtain/confirm quotes and allocate a suitable vehicle via trusted, licensed operators. We share only necessary trip information with those operators (e.g., pickup, dropoff, time, passenger name and phone). Payments, if processed online, are handled by PCI-compliant providers. We do not sell your data.
International transfers
Some providers (e.g., analytics, email) may store data outside the UK. Where this occurs, we rely on adequacy decisions or standard contractual clauses.
Retention
Quotes without booking: up to 12 months. Bookings and invoices: typically 6 years for accounting. Support messages: up to 24 months. We keep data only as long as necessary.
Your rights (UK GDPR)
- Access, correction, deletion, restriction, portability, and objection to processing.
- Withdraw consent for marketing at any time.
To exercise rights, email bookings@localtaxinearme.co.uk. You can complain to the ICO: ico.org.uk.
Security
We use technical and organisational measures including access controls, encryption in transit, and minimal data collection.
Third parties we commonly use
- Communications: Email, WhatsApp (Meta).
- Analytics: Google Analytics (IP anonymisation enabled).
- Maps/Distance: Google Maps Distance Matrix for time & mileage estimation.
- Payment processors (if used for deposits or prepayment).
Changes
We may update this policy and will change the “Last updated” date. Material changes will be signposted on this page.